Evil Knievil: Beyond Meat – Gobble the future

Beyond Meat (NASDAQ:BYND) is clearly way overvalued at $123 or circa $7.5bn. But when buyers are as irrational as this lot it is extremely dangerous to oppose the trend.

There is no patent protection for the substitutes to meat that are offered by BYND. Accordingly, as the competition catches up (they are all hard at it), price pressure will set in and BYND will hit a wall. As will the supply of stock to the market.

Vegetarianism is here to stay but there is nothing new about the idea. It is merely that currently the force is with it.

So prepare to borrow stock and then harvest the consequences of excess. It will take self control. If you like pop down to MacDonald’s and try the stuff as soon as it is available. When it is BYND will surely have peaked.