The Evil Diaries: Fevertree and Purplebricks

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The Evil Diaries: Fevertree and Purplebricks

One of the weekend’s colour mags featured a photo of a lush valley somewhere and said to contain the quinine tree. The pic was taken by Tim Warrilow, one of the founders of Fevertree (FEVR) as illustration of something. As J D Salinger would have said this is pure horse.

However, I foresee an extension of this campaign to feature a pic of organically grown quinine trees raised with loving care in Herefordshire. The pic will also be taken by Tim Warrilow. I continue to sell at 690p.


Purplebricks (PURP) is apparently valued at 140p on the basis of its doing more business in London properties than is currently done by all other London agents put together. Coo.

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